Shipkit
CMS implementation

CMS Implementation Services for Non-Technical Founders.

Most founder products need a way for non-developers to publish content — blog posts, landing pages, product pages, marketing campaigns. Shipkit picks the right CMS for your stack, integrates it cleanly, and hands over a tool your team can actually use without engineering help.

What is included

  • CMS selection based on your stack (Sanity, Contentful, Payload, Strapi, WordPress headless)
  • Schema and content model design that matches your product
  • Editor experience for non-technical team members
  • Deployment and integration with your Next.js, Astro, or React app
  • Workflow training, documentation, and full ownership handoff

Process

Step 1

Audit content needs, team workflow, and integration requirements

Step 2

Recommend the smallest CMS that fits with clear trade-offs

Step 3

Implement schemas, editor UI, and frontend integration

Step 4

Train your team and hand over admin access and docs

Proof point

Shipkit builds Next.js-first, content-driven products where the founder controls publishing without touching code. Editorial workflows, dynamic landing pages, and structured content models are part of the core offer.

Questions founders ask

Which CMS should I use for my MVP?

It depends on your stack and team. For modern Next.js or React products, headless CMS like Sanity, Contentful, or Payload are usually the right call. For content-heavy marketing sites, WordPress headless or Astro with markdown can be simpler. Shipkit recommends based on your specific workflow during the planning call.

Can a non-technical founder really manage a headless CMS?

Yes, if the editor experience is configured correctly. Tools like Sanity Studio, Contentful, and Payload have founder-friendly editor UIs. The risk is misconfigured schemas that confuse editors — Shipkit handles schema design with editor experience in mind from day one.

Will I own the CMS and all the content?

Yes. You own the CMS account, the schema, the content, and the frontend integration code. Shipkit hands over admin access, documentation, and a clear path to maintain or extend the system without us.

How long does CMS implementation take?

Standard projects ship in 2-4 weeks for a focused content model with a few page types. Complex projects with custom workflows, multi-language support, or many integrations can take 4-6 weeks.

Do you migrate existing content from WordPress, Webflow, or other tools?

Yes. Content migration is included for most projects. We map fields, preserve URLs and SEO metadata, and verify the migration before launch so nothing breaks in Google rankings.

Final Step

Ready to turn your
idea into a real
product?

Book a free founder call. We'll help you figure out what to build first, what it'll cost, and how fast we can launch it.

Limited availability — email alex@shipkit.us or use the contact page to start the conversation.